Blog 3: Business Cards, Tacky or Vital

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Business Cards, Tacky or Vital

To me, being as professional as I can seems so fun. The few times I walk around campus on days I need to wear formal attire, I feel accomplished. This is because I don't normally wear, nice clothes, especially to an 8 am class.

However, one aspect of professionalism that I struggled with until recently was making business cards. I looked at business cards as something that only really accomplished people deserve and not me. I didn't have a product, nor a business so why do I need one. If you're agreeing with what I just wrote and my past self, that is WRONG, and let me explain why.

Business cards may seem like a relic in today's digital age, but they remain a powerful tool for networking and are great in making a lasting impression. These small pieces of paper hold significant importance in the business world for several reasons. First and foremost, business cards serve as a tangible representation of your brand and professionalism. They provide essential contact information in a concise and portable format, making it easy for potential clients or partners to reach out to you.

Furthermore, exchanging business cards during networking events or meetings helps establish a personal connection that digital communication often lacks. The act of handing over a business card creates a memorable interaction and sets the stage for future collaboration. Business cards also contribute to brand consistency and credibility. A well-designed card that reflects your brand identity can leave a positive impression on recipients, reinforcing your professionalism and attention to detail. In essence, business cards are more than just pieces of paper; they are powerful marketing tools that facilitate networking, establish credibility, and leave a lasting impression on those you meet in the business world.

There's no better way to get your brand out when meeting face to face, then a physical card with all your important contact information. If you're ever scared somebody you networked with forgot who you are, then give them a card that they can hold on to in their wallets for years.